Ed Boehm Essay

Edward Marshall Boehm Inc. Case Study The Edward Marshall Boehm cutting talks about a accompany whose main accusive is to garden truck the highest possible quality porcelain products while keeping a focus to nature. The following(a) report will include the companys vision and deputation statement, their main objectives, a SWOT analysis and their specific schemes in large detail. Edward Marshall Boehms vision for the company is to capture that special chip and setting which conveys the character, charm and loveliness of a bird or wight in its natural habitat with his highest possible quality porcelain products.His mission is quasi(prenominal) to his vision statement in that he lacks to make the world certain and protective of endangered wildlife by making them aware of natures charm. As stated in the introduction, the main objective is to make the highest objective porcelain products think on nature. Other main objectives include trying to do the company to stay profita ble for the long run. The company is particularly foc economic consumptiond on making their quality products with the purpose of training awareness and raising a profit, rather than mass producing for quantity.With these objectives, they believe it will put them where they want to be in the long run. After reviewing the case we have holy a SWOT analysis to rush a better thinker of where they are headed. The companys military strengths are numerous and promise success. They use a very high quality porcelain clay equal to the finest in the world and have the skill to make many different better-looking figurines. Mr. Boehm is not only extremely artistically talented but in like manner has unlimited k in a flashledge about the art market. He also leads progression for the company and possesses great merchandising skills.Mr. Boehm could be named as a strength himself. The porcelain figures are becoming increasingly recognized as unique, and irreplaceable as well as many becoming collectors items the intimately intricate have been priced at over $20,000. The weaknesses are little numerous than the strengths but are still existent. First, the figure making military operation is complex, including 52 steps. This makes it extremely cloggy when articulates become numerous and they start to get back reciteed, it is hard to catch up because Mr. Boehm is the only artist.Considering at the time this case was pen Boehm was 55 years old, it may be hard to view the semipermanent vision for the company because he may not be some to unendingly be able to create the same quality products he once was able to produce. There is also the expense of creating the products, and the travels Mr. Boehm makes in order to bring back live models of his birds. The company may look at several opportunities in order to improve their company. First, they should consider expanding into international markets doing this could get their name out there and attract to a greater extent c ustomers.Mr. Boehm should look into article of belief other mess how to make the same high quality figures so they are able to create more products efficiently and have less backorders. Finally they should look into exchange their porcelain clay to other businesses in order to make more money. We feel that this company faces many threats. As mentioned in the beginning Mr. Boehms age could potentially be a threat for the businesses. The point that they have backorders may start to frustrate the customers and cause them to stop club from the company because the wait isnt worth it.A rise in the cost of materials to make the figures may cause him to raise the cost of selling them which will in turn cause the loss of customers. New competitors could always be a threat and they may find a more efficient way to get the figures to customers quickly without backorders. We have a hardly a(prenominal) specific plans that will help this company continue to thrive in the future. The most i mportant thing to do is for Mr. Boehm to train other people in his craft. This is crucial if the company is to plan for long term. Another plan is to hire more than one company to distribute the product.Right now they only have one distributor, Milton China. With more distributors he could reach a larger market. The final plan we came up with is to work on proficient advancements to make the long tedious process of making the figures quicker. The largest problem of the company is that it has so many backorders, with technology they could possibly speed up the process and narrow down the amount of backorders. We feel with our analysis that Edward Marshall Boehm Inc. is in good position for the future but they could make vast improvements if they capitalize on their opportunities and focus on the specific plans we provided.